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Jimi, Oh Jimi – Our Style Hero



Jimi Hendrix is a musical icon.

After his life being snatched away at such a tragically young age, his musical legacy has certainly lived on. However his mark has been left in more one way as his image has also stood the test of time and he is still hailed as an absolute hero in the style stakes. His creativity and artistry take on a visual form in the clothes and accessories that he wears and this allows people to connect with him in more than one way. His flair for fashion is unique, playful and inquisitive – and simply just quite beautiful. Let’s take a look…




Jimi is an expert with colours. He wears colours that most people would shy away from and then puts them all together creating a psychedelic spectrum. Using these colours all in one melting pot creates a sense of other-worldliness in that we are seeing colours that are brighter and bolder than those in everyday items in our everyday lives. In a world of mundane and drab Jimi looks effervescent.






Each piece stands alone in Jimi’s outfits. Each element is interesting and demands attention, asking for more time be poured over them than just a quick glance. His talent for gathering individual treasures and putting them all together makes for truly head-turning outfits. Jimi’s clothes showcase a plethora of different textures and details; leather and metal belts with velvets and silks, jackets with wool trims, silken headscarfs, rings and necklaces – these all add to the depth of each one of his outfits.





The ultimate peacock, Jimi’s clothes seem to be there simply to decorate him. His style staples are layers of beautiful flowing fabrics full of colour and patterns and a constant inclusion of accessories and enticing details. More is more creating a richness in style that draws us in like a moth to light.

Jimi’s style steps outside of convention and he really brings together everything that is fun about fashion. Jimi Hendrix, what a hero!

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5 reasons why Evelyn Nesbit would still be a top model today

This is Evelyn Nesbit:

The first ever supermodel.

Born in 1884, during her height of fame her face could be seen everywhere, advertising products in newspapers to postcards and beermats. She was working at a transitory time between illustrated print and photography and her face graced the covers of Harpers Bazaar, Cosmopolitan and Vanity Fair.

Immortalised in illustration also, Charles Dana Gibson turned her into one of his infamous Gibson Girls when he drew ‘The Ethereal Question Mark’ in 1905 after she sent him photos of herself.


Apart from her being a successful model at the turn of the 20th century, what is amazing about Evelyn is how the images captured of her show her to be a timeless beaty whose looks and stye could easily filter into today! Here are 5 reasons why she would still be successful now:



When thinking of a model born in the 19th century one can conjure an image of someone standing very seriously and in a straight line. Not Evelyn – her poses were loose and full of life. In the age of instagram it has never been more important to get personality across in an image and Evelyn does that – even after a century!






Her headgear is awesome! Head decoration has been taking over the festival look in the last few years. In these photos Evelyn shows how she was donning it way back when and is a source of inspiration as to how amazing headgear isn’t just limited to a flower crown – although still awesome! Any of these piece would not just fit in – but be the star of the show today.








The drama in Evelyn’s life was well-known, being linked to ‘The Trial of the Century’. However in fashion she was not shy of wearing a statement piece. At ease in both flowing feminine dress and more masculine cuts, she knew how to work a look. These photos look like the underpinning of what fashion photography still is today.





Everyone loves a classic and Evelyn personified the ideals of beauty at the time. These photos show a more feminine and soft side that is still often paired with a specific type of beauty today.






Well these photos just speak for themselves. Her whole stance and outfits are so strong that she just looks so modern and fierce. Her look body language and style seem to transcend a timescale as her looks in all of these photos could be from a much later time.







Evelyn demonstrates how an ease and attitude coupled with creativity creates long lasting style. Her relaxed draped style and the softness of the lines are still influencing fashion today.

To end, here is a look of how the old influences the new:

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7 Times It Was All About The Tie

keith richards

A tie can often be thought about in a singular way, but the reality is a tie can come in many different patterns, colours and sizes. A tie has the ability to change the whole essence of an outfit.

Equally as powerful as part of a background canvas, or as a spectacle in the forefront drawing the eye in; here are 7 times it was all about the tie…


david bowie

Bowie manages to simultaneously look smart and effortlessly cool.  His tie becomes a focal point by adding the only snippet of pattern to a bed of block colours and clean lines.


clark gable

The ‘King of Hollywood’ demonstrates the  classic look of the Golden Age of Hollywood. This style is all about detail. The look is so well put together that it reads as a whole, but without a good tie the outfit would look incomplete.


paul mccartney

Paul shakes things up with a powder blue suit and a clashing tie showing how to have fun and play with a classic combination.  The warm tones of the tie with the cool blue jacket act as a wonderful antithesis making this one trippy outfit.


mick jagger

Mick lets his attitude do the walking and his clothes do the talking with this skinny tie – a subtle but impactful twist on the classic. This simple detail dictates the whole tone of the look.


david gandy

David adds a darker, richer colour tie to his dapper outfit. Being tucked in it does not vie for attention from the checkered waistcoat but serves the outfit by giving depth to an otherwise singular palette.


john lennon

John breaks the rules by wearing a school tie. One accessory that most people would be loath to wear again, John shows how you can look awesome by thinking out of the box and wearing something old in a new context.


keith richards

Keith makes a statement in his oversized Dennis the Menace tie. This tie is bold and he is not apologising for it one bit as he pairs it with an equally loud shirt and trousers. Friggin’ brilliant.

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9 Times A Scarf Made The Outfit


A scarf isn’t a necessity it is a CHOICE!

Therefore – whenever you wear a scarf you are making a style statement. By simply putting that little (or large) piece of fabric on your head, hips, bag or around your neck you are adding a stylistic signature to your outfit.

Accessorising with a scarf is one the easiest ways to make an outfit your own.

They can be worn with anything and are so versatile that they can be used again and again to create different looks.

We’ve found some of our favourites to give you some inspiration:

jean shrimpton headscarf

Jean Shrimpton turns her floral scarf into a gorgeous headscarf.  This creates a demure feel and adds a feminine touch to the overall look.


kate moss

Here Kate Moss elevates a plain black top with a complimenting and detailed thin neck scarf. As well as adding colour it gives the whole look an air of elegance.


vivian leigh

Vivian Leigh looks spectacular here and a lot of it is to do with that stunning scarf. The ornate beading and the translucent material give her a magical edge, creating an extremely glamorous look with minimal effort.


britt ekland


This scarf is most likely a pussycat bow from her shirt but Britt Ekland’s look is most certainly achievable with a thin scarf. The bow gives a sense of fun and playfulness to the outfit. You could have it like Britt and go with block colours, or add a bit more impact with a zany pattern.


miranda kerr


Miranda’s look here is oh so simple and oh so effective. Pairing a wonderfully patterned and beautifully colourful scarf like Miranda’s with a plain and easy outfit adds enough flair to make a simple outfit totally stylish.


audrey hepburn


Audrey Hepburn’s black silhouette outfit from Breakfast at Tiffany’s is iconic. The coupling of the white scarf with the hat breaks up the black and softens the line making Audrey’s outfit, simple, elegant, feminine and unforgettable.


jane birkin


Jane Birkin has an ability to always look like her clothes are thrown on without too much thought which is what makes her sense of style so charming and allusive. Here is a classic example of how she easily pairs items together to create an easy and carefree style.


claudia schiffer


Claudia Schiffer’s scarf echoes the billowing shape of her sleeves complimenting and adding to the breeziness of her outfit. The addition of the scarf gives a touch of colour which makes the whole outfit come alive.


briggitte bardot


Brigitte Bardot’s scarf makes this outfit sing in full bohemian glory. The whole outfit has a very laid back yet seductive feel about it due to the large accessories decorating her. The scarf here give a nomadic feel and makes the whole outfit look much more unique.


Which looks will you be trying out?

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